If you're wondering how to create a social media strategy in 2021, this video is for you! If you're a social media content creator, you absolutely need to have a content marketing strategy. That's why today, we're going in depth on the subject of strategy for social media and I'm sharing a free WORKBOOK which can serve as your own social media strategy template. You can have amazing ideas for social media content, post quality content, but without a well-thought out, strategic approach, you're not going to grow on Instagram. I always say this, having a social media marketing strategy for your business is key to your success. So today, you'll learn all the important components! I'll teach you how to develop a social media strategy, how to find your target audience, how to build your own social media plan and what to post on Instagram or other platforms to get results. I base it all on a series of questions so you're guided along the way. Ready to kickstart your 2021 social media strategy? Let's do this!
⏳ TIMESTAMPS: 00:00 - Intro 02:00 - Assess where you are now 03:14 - Ask you why (the mission) 04:10 - Choose your goals 04:54 - Pick your KPIs 05:38 - Define your audience 08:10 - Establish types of content 10:28 - Pick keywords and metadata 11:01 - Create a content calendar 12:56 - Create a distribution strategy 14:18 - Document it all 15:52 - Check back constantly
WHO I AM: I'm Natalia, a content marketing specialist living in Edinburgh, Scotland. I create videos around marketing, productivity and optimization of your content creation process.
GET IN TOUCH: I’d love to hear from you, if you feel like chatting! DM me on Instagram - that’s the quickest way to get a response from me. If you want to go more in depth and have a bigger question, feel free to email me at [email protected]. Can’t wait to connect with you! 🥰
