If your medical practice noticed a sudden drop or a sudden surge in website traffic, phone calls, or patient inquiries over the last two weeks, you aren't imagining things. On June 2, 2026, Google officially wrapped up its massive May 2026 core algorithm update.
In this episode, Jennifer and Corey discuss the rapidly changing landscape of organic SEO. Spurred by the pressure to feed its booming AI ecosystem, Google rolled out this latest core update just 43 days after its previous one—completely rewriting the rules on how healthcare sites rank. We break down what this update means for your online visibility and share the exact framework you need to diagnose your site's performance without hitting the panic button.
If you'd like to take this content with you, you can find the audio version of this episode (along with the rest of the Dr Marketing Tips Podcast library) here: https://insightmg.com/education/podcast/
We offer training that unlocks all the tools to make your job easier. Save time and money with access to the proven strategies and tools we actually use to attract and retain patients for medical practices just like yours. Learn more at: https://insighttrainingsolutions.io/
Or, if you've decided you need help marketing your practice, the producers of this show, Insight Marketing Group, have simple done-for-you marketing service plans so you can focus on running your practice. Head over to https://insightmg.com/ for more information.
