#contentmarketing #superside Your content marketing strategy probably looks a lot different today than it did just a few years ago. With so many content types and channels to cover, it's not enough to simply pump out content. Your content marketing strategy needs to be tailored to today's digital landscape to be effective.
In this video, we break down how you can build a modern content marketing strategy in just 8 steps!
00:00 — 8 Step Content Marketing Strategy 01:49 — Perform a content audit 02:14 — Put your content into categories 02:36 — Keyword research and social listening 03:13 — Build a testing framework 03:59 — Produce your content 04:28 — Distribute and promote your content 05:00 — Measure results 05:27 — Repurpose your content
