In this video on Search Engine Optimization (SEO) we’ll help you unlock the secrets to making your website stand out on search engines like Google. Have you ever wondered why some websites rank high on Google while others barely get noticed? That’s the magic of SEO, and we’re here to teach you exactly how it works!
We’ll begin with SEO Fundamentals, covering the basics like on-page SEO (meta tags, titles, and descriptions) and off-page SEO (link building and guest posting) — the essential steps to improve your website’s visibility.
Then, we’ll dive into Technical SEO, including sitemaps, schema markup, and robots.txt files. Don’t worry if these terms sound complex; we’ll break them down in simple terms so you can easily implement them on your site.
Next, we’ll explore Tracking and Analytics tools like Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager (GTM) that will help you track your website’s traffic and performance to make smarter decisions.
We’ll also take a look at key SEO Tools such as Ahrefs, SEMrush, and Google Keyword Planner, which are crucial for auditing your site and finding the best keywords to target for better rankings.
Finally, we’ll discuss Performance and Quality, covering topics like site speed, mobile optimization, and how to stay up-to-date with Google’s algorithm changes to keep your site competitive.
By the end of this session, you’ll be equipped to take control of your website’s SEO and start making data-driven decisions that will help it rank higher on search engines. Ready to dive in? Let’s get started, and don’t forget to like, share, and subscribe for more SEO tips!
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➡️ About AI-Powered Digital Marketing Certificate Program
In a world where creativity meets code, learn to turn digital complexity into strategic clarity. Through 100% live sessions, masterclasses by SP Jain Global faculty and real-world projects, master AI, Automation and Analytics using 50+ tools like ChatGPT, Canva, SEMrush and Power BI
Key Features: âś… Learn directly from SP Jain Global faculty in live, interactive masterclasses âś… Learn to integrate automation, analytics, and generative AI tools into every stage of the marketing process âś… Gain hands-on experience with 24+ standard marketing tools, 20+ AI-powered platforms, and 8+ analytics and automation tools âś… Get dedicated, mentor-led project support to help you complete every project on time âś… Progress from foundational concepts to advanced strategies across SEO, SEM, social media, content, and analytics âś… Apply your learning through live projects, guided practice, real-world case studies, and an industry-aligned capstone project âś… Attend live sessions led by Meta Blueprint experts, and receive a $99 Meta voucher to deepen your social media marketing expertise âś… Get complimentary Google Ad Credits during the SEM module to create and manage your first live campaign âś… Simplilearn's JobAssist helps you get noticed by top hiring companies
Skills Covered âś… Digital marketing strategy âś… Website creation âś… AI content creation and optimization âś… Automated content workflows âś… AI driven SEO âś… Generative Engine Optimization GEO âś… Answer Engine Optimization AEO âś… Google Ads management âś… Smart bidding and budgeting âś… AI audience targeting and remarketing âś… Campaign optimization with AI âś… Programmatic advertising âś… AI social media creatives âś… AI storytelling and engagement âś… Creative automation âś… AI Ecommerce personalization âś… AI mobile marketing âś… AI email automation âś… Predictive marketing analytics âś… AI forecasting âś… Ethical AI use
