🚀 I've partnered up with Semrush to get you an exclusive 14-day free trial to explore all Semrush One features before committing, plus save up to 17% when choosing an annual plan here: https://semrush.sjv.io/c/3690544/3373129/13053 (Paid Affiliate Link)
In this video, we’re breaking down Generative Engine Optimization (GEO), the essential new SEO strategy for 2026 designed to help you rank in AI-generated answers on platforms like ChatGPT, Google AI Overviews, and Perplexity. We’ll go over the shift from traditional "blue links" to direct AI answers, six specific tactics to boost your visibility—such as leveraging unlinked mentions, authoritative statistics, and user platforms—and how to track your AI "Share of Voice" using Semrush. Whether you’re a digital marketer, a business owner, or an SEO pro looking to future-proof your traffic, this video will help you understand how to become a trusted source for AI and ensure your brand isn't left out of the conversation.
Timestamps: 00:00 Intro 00:43 What is GEO? 01:29 Why Old SEO Isn’t Enough 02:27 The Strategy: How SEO and GEO Work Together 03:02 The 6 Tactics for AI Visibility 05:24 Tracking Success with Semrush 05:54 Conclusion 06:15 Outro
