Bill Slawski takes you on a deep dive into the world of Google's Hummingbird algorithm update, which marked a significant change in how search engines process and understand natural language queries. Learn how the Hummingbird update made the search experience more user-focused and accurate, transforming how Google deciphers search intent and context. Explore the impact of Hummingbird on SEO and how it shifted the focus towards creating high-quality, helpful content that addresses user intent rather than relying on keyword stuffing. Join Bill as he shares valuable insights on Google patents, co-occurrence measures, and the future of search as we move toward more conversational and semantic query understanding.
