If you're new to my channel, my name is Jamie Stenton, and I’m the director of Lilac James – a results-driven marketing agency offering expert-led done-for-you services, 1:1 mentoring, and practical training, all designed to help ambitious businesses grow faster with smarter marketing.
Over the past 20 years, we’ve helped hundreds of businesses across the UK and beyond unlock serious growth through high-performance advertising campaigns on platforms like Google (SEO and Ads), Meta, and LinkedIn.
Whether you're looking for expert support or simply want to learn how to market more effectively, you're in the right place. Be sure to subscribe and check out the videos for actionable strategies you can start using today. .......................................................................................................... VIDEO GUIDE 👇 Are AI platforms like ChatGPT recommending your competitors instead of you? If you're a business owner looking to stay visible in a world of AI-driven search, this video is essential.
Search is evolving fast. People aren’t just using Google anymore — they’re turning to AI models like ChatGPT, Gemini, and Claude for product suggestions, service recommendations, and buying decisions. That means your SEO strategy needs to adapt.
In this video, Jamie Stenton breaks down seven powerful steps your business can take to optimise your brand for AI-powered search and ChatGPT recommendations, a method we call Generative AI Optimisation (GAIO).
Whether you're a local service provider, small eCommerce store, or a national brand, if you want AI to recognise and recommend you, you’ll need to be taking these actions now.
✅ What You'll Learn in This Video:
Why ChatGPT is changing how customers discover businesses How to get ChatGPT and other AI models to recommend your business What “AI SEO” and “Generative AI Optimisation (GAIO)” mean How to structure your Google Business Profile for AI credibility Why cross-platform reviews boost your AI ranking How schema markup helps AI and Google understand your site The importance of case studies and testimonials in AI search relevance How to get featured in local media and directories The role of NAP (Name, Address, Phone) consistency across platforms Why you should be spot-checking ChatGPT regularly
🧠 Who Is This For? This is the perfect video for:
Local business owners Digital marketers SEO professionals Franchise businesses Marketing agencies Anyone building online authority and visibility
💡 Real-World Examples:
I share real client results, including a plumbing company that got 6 new enquiries from ChatGPT recommendations in a week, and a franchise business that ranked higher thanks to a strategic case study and video placement. Learn how we helped them, and how you can apply the same techniques.
🛠️ Tools and Tactics Covered:
Google Business Profile Optimisation Schema Markup (Yoast SEO, Google Structured Data Helper) Review Generation Strategy Case Study Creation Digital PR for Local Mentions AI Spot Checks Using ChatGPT
🎁 BONUS TIP: Use tools like Yext, BrightLocal, and Google Search Console to monitor local visibility and fix inconsistent citations that may be confusing AI.
Don’t get left behind in the AI search revolution. Learn how to get your business recommended by the AI platforms your customers are now using.
👉 Drop a comment and let us know: Which step are you starting with?
