Although Google’s search algorithms are updated all the time, sometimes Google makes big changes to them, and these are called ‘broad core updates.’ The latest of these – the appropriately-named ‘August 2023 core update’ — has been announced by Google.
Some site owners experience huge drops in their website traffic as a result of a core update, which obviously has very negative implications for the profitability — or even viability — of their businesses. Equally, other website owners can benefit massively from significant upticks in traffic caused by core updates.
This short video explains what a core update is and gives you a link to a resource that can help you recover from one.
