Do you want to learn the differences between Inbound Marketing and Content Marketing? In this video we'll explain each kind of marketing strategy and how they can be useful for your business, as well as what is Content Marketing and examples of its benefits. More Inbound videos 👉http://bit.ly/InboundCourse
00:00 - Introduction 00:34 - Differences between Content Marketing and Inbound Marketing 00:55 - Inbound Marketing vs Outbound Marketing 01:26 - Process of Inbound Marketing vs Process of Content Marketing 02:05 - Profiles of Inbound and Content Marketing 02:30 - Type of content you can create and benefits 02:45 - Formats of content 02:50 - Blogs 03:05 - Ebooks 03:25 - Infographics 03:35 - Videos 04:00 - Objectives that Content Marketing accomplishes 04:15 - Content marketing complements SEO perfectly 04:30 - Content can help improve branding and brand reputation 04:50 - Content marketing can support loyalty 05:05 - Content marketing can help improve customer service 05:33 - Content marketing strengthens public relations 05:45 - Farewell
What is Inbound Marketing? 🤔 Inbound marketing is a methodology based on attracting your target audience by accompanying them through their journey towards a purchasing decision. Inbound marketing strategies take their audience by the hand from brand discovery to brand loyalty.
And then, what is Content Marketing? ➡ Content Marketing strategies are based on offering the client valuable content that may be of interest to them and often serves as the "bait" that serves to attract users to the brand. It can even play a certain role in loyalty, but ultimately it is an aid to the process and not a methodology in itself.
Inbound Explained by Cyberclick is a YouTube series dedicated to all things Inbound Marketing. From tutorials to quick tips and tricks, if it’s about Inbound, we’re explaining it. We’ll help you become an Inbound Marketing expert.
Cyberclick is a digital marketing and advertising agency specialised in online campaigns. We use results-oriented strategies to develop successful Inbound Marketing, Email Marketing, Social Ads, Native Advertising and Performance Marketing campaigns.
