So, what is a content marketing manager? In this video, we are going to be covering everything you need to know about content marketing managers including what they are, what they are in charge of, and how you can become one.
Do You Have A Content Marketing Manager For Your Business?
Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads.
But what does it take to conduct content marketing? Who handles the many efforts that go into it?
This is where a content marketing manager comes into the picture.
So what is a content marketing manager exactly? What do they do all day? How do you become a content marketer?
We're answering these questions and more in this video.
Let's get started!
Video Outline Intro (0:00) Content Marketing Encompasses Many Different Platforms (1:25) Coordinate Your Efforts Between Multiple Platforms (2:17) Communicate Between Team Members (3:08) Plan Out A Content Strategy With Your Customer In Mind (3:36) Understand What Your Audience Cares About (4:05) SEO (5:07) Ensure That Your Content Marketing Efforts Align With Brand Guide (5:54) Stay On Top Of Trends (6:17) Analyze Your Results And Optimize Accordingly (6:59) Share Your Reports And Findings With Your Content Team (7:23) Put Some Case Studies Together (7:42) Manage Your Content Marketing Budget (8:23)
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