In this video, I will explain What is SEO and How Does it Work? So that you can learn how to bring organic traffic to your website.
Well, SEO stands for “Search Engine Optimization”, which is the process of getting traffic from free, organic, or natural search results in search engines. It aims to improve your website’s position in search engine results pages. Remember, the higher the website is ranked, the more people will see it.
Hello everyone my name is Saajan Sharma and I am a Digital Marketing Manager at Inausco Digital. For those who don't know Inausco is a Digital Marketing Agency where we help our clients to grow their business online. So without wasting more time let's start the video.
According to Ahrefs - In simple terms, SEO works by demonstrating to search engines that your content is the best result for the topic at hand. This is because all search engines have the same goal: To show the best, most relevant results to their users. Precisely how you do this depends on the search engine you’re optimizing for.
If you want more organic traffic to your web pages, then you need to understand and cater to Google’s algorithm. If you want more video views, then it’s all about the YouTube algorithm. Each search engine has a different ranking algorithm. So, going forward, we’ll focus on how to rank in the biggest search engine of them all: Google.
What is SEO According to Moz - SEO stands for search engine optimization, which is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Because organic search is the most prominent way for people to discover and access online content, a good SEO strategy is essential for improving the quality and quantity of traffic to your website.
How does SEO works According to Moz - Search engines like Google and Bing use crawlers, sometimes also called bots or spiders, to gather information about all the content they can find on the internet. The crawler starts from a known web page and follows internal links to pages within that site as well as external links to pages on other sites. The content on those pages, plus the context of the links it followed, help the crawler understand what each page is about and how it’s semantically connected to all of the other pages within the search engine’s massive database, called an index.
When a user types or speaks a query into the search box, the search engine uses complex algorithms to pull out what it believes to be the most accurate and useful list of results for that query. These organic results can include web pages full of text, news articles, images, videos, local business listings, and other more niche types of content.
Types of SEO On-Page SEO Off-Page SEO Technical SEO
To learn more about What is SEO and How Does it Work, please watch the entire video.
INAUSCO - We are a digital agency based out in India. We are focused on offering solutions across brand and business needs. Right from creating websites to driving growth for our clients.
