On-page SEO is one of the most fundamental skills you need to master if you want better rankings and more organic search traffic.
In this video, I will walk you through my complete on-page SEO checklist.
It will be the last step-by-step checklist you’ll ever need.
I recommend watching some of this video and implementing the recommendations immediately.
Here’s one thing to keep in mind:
You must go through this on-page SEO process for EACH page you want to rank in Google.
But keep this in mind:
You should only be at this stage of the SEO process if you have already done keyword research, qualified a keyword target, and created a content asset around that qualified keyword.
0:00 Introduction 1:17 WHAT IS "ON-PAGE" SEO? 3:02 PERFORMANCE 1. Do you have Google Analytics tracking set up? 3:17 PERFORMANCE 2. Are you tracking your primary keyword phrase? 3:39 CRAWLING & INDEXING 3. Is your page 4:14 CRAWLING & INDEXING 4. Is your page indexable? 6:16 Have you already targeted this keyword? 6:41 TARGET ONE PRIMARY KEYWORD 7:24 Does your page satisfy search intent? 8:32 Is your primary keyword in the title? 9:32 Can you add modifiers to your title? 9:45 Have you used all your title tag real estate? 10:14 Is your page title wrapped in an H1 tag? 11:05 Is your meta description click worthy? 11:13 Is your primary keyword in the URL? 11:50 Is your primary keyword in the first sentence? 12:13 Is your keyword density too aggressive relative to your competitors? 12:50 Have you added variations of your primary keyword into the copy? 13:12 Have you added synonyms (LSI keywords) of your primary keyword into the copy? 14:06 CONTENT 21. Is your page different & better than your competitors? 19:26 Does your copy use short paragraphs? 19:52 Are your headings structured logically? 20:07 Is your copy using descriptive headings? 20:28 Have you used keyword variations, LSls, or synonyms in your headings? 20:46 Is your copy using bullet points and numbered lists? 21:24 Does your page have as many or more images than your competitors? 21:38 Are your images unique to your website? 22:08 Hire a professional to take pictures or create graphics. 22:20 Are you using the right image format? 22:44 Are your images sized appropriately? 23:20 Do your images have descriptive file names? 23:44 Do all of your images have descriptive and accurate ALT tag descriptions? 24:01 Does your page have video content? 24:20 Are the videos relevant to the page/primary keyword? 24:49 Are the videos high-quality and valuable? 25:24 Is the video content responsive? 25:48 Are the videos hosted on the right platform? 26:43 Are your internal links using descriptive anchor text? 26:59 Are your internal links optimized based on first link priority? 27:19 Does the page have breadcrumbs? 27:39 Every internal link should serve a purpose or help the user in some way. 28:19 Are all affiliate, sponsored, or paid links using a "NoFollow" tag? 28:33 Do all your external links set to open in a new window? 28:48 Does your page have broken links? 29:13 Are all your links clearly links? 29:34 Does your page load in less than 3 seconds? 29:51 Is your page responsive and mobile friendly? 30:07 Does your website have an SSL certificate installed? 30:33 Is your font type legible and easy to read on all devices? 30:46 Is your font size large enough to easily read on all devices? 30:58 Does your page use aggressive interstitials? 31:21 Does your page have aggressive ad placements? 31:39 THINK ABOUT THE USER 32:37 Is your address using structured data? 32:58 Is your page using structured data? 33:17 Is the structured data set up correctly? 33:32 Are you giving health, financial or legal advice? 34:14 Does your page have the appropriate disclaimers? 34:27 Does your page list and link to all sources of information? 34:57 Does your blog content have a visible author? 35:12 Is the author credible and qualified to write about the topic? 36:00 Does every blog post have a detailed author box/bio? 36:14 Does each author have a dedicated and detailed author page? 36:50 Goal Completion is the action that the user is supposed to take on your page. 37:56 DESIGN & USER INTERFACE (UI) 80. Is the website design modern and updated?
