Optimizing your website for voice search can help your content get found by voice assistants like Alexa or Siri. Voice search optimization is not as difficult as you may think. In fact, it often overlaps with more "traditional" SEO practices that you should already be doing for your website.
So what is voice search optimization, also known as voice search marketing?
Basically, it means updating your website so that when people search for something using a voice assistant, your content appears or is read first.
The most basic principle of voice search optimization is to shoot for the featured snippet on Google. The featured snippet is a box at the top of the Google search results that pulls the answer to a search query from a website. It typically shows a website's title tag, URL, and text that directly answers someone's question.
Dylan from the WebFX Earned Media Team will explain voice search a bit more AND give you five tips for mastering voice search marketing.
Here's a breakdown of the voice search SEO tips in this video: 00:01:39 // Write like a person 00:02:28 // Shoot for the stars (with your rankings) 00:03:47 // Update your contact information 00:04:32 // Promote your content 00:05:13 // Get to the point
📘 To keep learning about voice search optimization, check out some additional resources on our website!
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