Andrew Ansley 📈 Increase Rankings with Entity SEO

Andrew Ansley EP 170💥 Support our sponsors: https://magicpr.com - Use code "seovideoshow" for 10% off 💥 https://seonitro.com - patented backlink software

🎤 SEO Knowledge Bomb Podcast https://seo.video/podcast just launched! 5-min recaps of every episode.

Google changed to show video thumbnails next to results only on the main Google Search results page when the video is the main content of a page.

This week, they are extending this change to search results in Video mode to better connect users with the video content they want.

Google has been showing love for video for the past couple of years, and I expect video to be more critical in 2024

Most of the case studies in Google Search Central are about video content in Google.

Video is the ultimate way to share authentic experiences.

Three tips for debugging technical problems in Google Search
https://youtu.be/jFeLHfY0xkE?si=sPWX3zNMh8kXzlyr&t=40

You're not an SEO if you don't use Google Search Console.

If there is one tool in the world that can give you all the insights you need for free, it is GSC.

Link Building for Local Businesses on Whiteboard Friday

https://youtu.be/Vg4ssv32Vlk?si=gH8tuaeKyPRzoW0K&t=187

Local citations may not be as influential as topical and local links, but do not rule them out.

They are cheap and take no effort with the right provider.

A past guest mentioned he gets 800 citations right off the bat and starts working on obtaining local and topical links.

Here is a simple local SEO photo hack!

https://www.youtube.com/shorts/OLPDsOPA5aU

This is similar to creating a Things to do in City type of content on your site, pair that with schema markup and your local business site because of an authority in the area.

How do you define signal diversity?
https://www.youtube.com/live/7vinkBvX7sE?si=8CfJsfL6sZriFIm8&t=1666

Factor diversity has been a part of my SEO process when ranking pages.

Cora is an excellent tool for this practice, but you can use any tool that measures on-page factors.

Find all your zero uses of a certain factor, keywords, or entities, and add it at least once.

Speaking of entities, this brings me to my favorite part of the show.

Please ask questions on the topic, and I will address them in the order they are received.

Before we introduce Duce, our guest, here is a word from our sponsor!

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Andrew is a data-driven SEO and content marketer.

He sold his agency to focus on directing organic marketing efforts for enterprise businesses.

He's written SEO-specific 10k+ word mega guides for SEO software companies.

He sold hundreds of copies of his underground local SEO ranking SOP.

He is currently working full-time as the Director of Content and Communications.

He ranks #1 for entity SEO.

Please welcome Andrew Ansley!

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My SEO Software & Services Stack:
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👉 Page Optimizer Pro - https://seo.video/pop
👉 TubeBuddy YouTube SEO - https://seo.video/tubebuddy
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