In this episode of the SEO Wisdom podcast, I chat with James Dooley, a 14-year veteran in SEO. Dooley shares insights from his successful 'rank and rent' model, emphasising that skilled SEO can bring success in any industry. He debunks traditional SEO labels, focusing instead on practical results and return on investment. Throughout the episode, Dooley also offers valuable tips on adapting SEO strategies across various industries and living a happy, healthy life as a digital landlord.
- 00:00 - 01:17 Intro 01:17 - 08:57 James’ Current SEO Ventures 08:57 - 13:55 How Did James Get Into SEO 15 Years Ago 13:55 - 21:58 What Kept James Going All This Time 21:58 - 24:58 The Incredible Returns of Digital Real Estate 24:58 - 30:46 Is Digital Real Estate Safe? 30:46 - 32:29 AI’s Impact on Rankings 32:29 - 35:25 Google’s Ads Funnels 35:25 - 38:34 The Reason People Fail with the Rank & Rent Model 38:34 - 44:27 Grey is the New Black 44:27 - 56:13 James’ Exact Long-Term Backlink Strategy 56:13 - 01:03:51 The Truth About Google Updates 01:03:51 - 01:08:55 What Are People Missing in Their SEO Strategy 01:08:55 - 01:11:09 The Mindset that Makes You a Good SEO 01:11:09 - 01:20:07 How to Leverage Parasite SEO 01:20:07 - 01:31:06 James’ Vetting System for Joint Venture Partnerships 01:31:06 - 01:38:18 James’ Team Structure, Hiring and Delegating 01:38:18 - 01:44:48 The Importance of Embracing Criticism 01:44:48 - 01:51:52 Work-Life Integration over Work-Life Balance 01:51:52 - 01:55:04 The Journey Matters More Than the Destination 01:55:04 - 01:56:36 A Real Attitude of Gratitude 01:56:36 - 01:58:12 Rapid Fire SEO 01:58:12 - Last Advice and Where to Find James -
