Digital marketing refers to the practice of promoting and advertising products or services through various digital channels such as search engines, social media platforms, email, mobile apps, websites, and other digital media. Digital marketing employs a range of tactics and techniques to target, engage, and convert potential customers, including search engine optimization (SEO), search engine marketing (SEM), content marketing, social media marketing, email marketing, mobile marketing, and display advertising.
creation and curation: Creation refers to the process of producing original content that is tailored to a specific audience or platform. This may involve writing blog posts, creating videos, designing infographics, developing podcasts, and other forms of content that are intended to inform, educate, or entertain a target audience.
Curation, on the other hand, refers to the process of selecting, organizing, and presenting existing content from various sources that is relevant and valuable to a specific audience. This may involve collecting articles, blog posts, videos, images, or other forms of content from various sources and sharing them on social media or other digital platforms.
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