RIP SEO: Here’s What Works Now in an AI World

In this talk from "This Is Marketing," Eric Siu and Neil Patel reveal how SEO is evolving into "search everywhere optimization." They discuss the future of search behavior, the rise of community-driven marketing, AI's impact on content, and the game-changing potential of voice search and new media.


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⏰Timecodes ⏰

00:00 - Introduction to SEO's Evolution
02:47 - The Shift to Search Everywhere Optimization
05:49 - Community as the New SEO
08:55 - The Role of AI in Content Creation
12:10 - Agentive Workflows and Marketing Efficiency
15:04 - The Future of Marketing and Voice Search
17:54 - New Media vs. Traditional Media